Have you ever thought of how you would look if someone created a character version of you? Would you feel insecure about certain areas of yourself? What aspects of yourself would you really like to highlight? How would you feel allowing someone to interpret how they see you visually?
I was given the awesome opportunity to create an illustration for one of my most loyal clients. She always has a project to send over at just the right time!
Her team operates a company called SEC OUTSOURCING. To learn more about their company you check out their website, http://www.suadvisor.com. They are regulatory compliance experts to help you avoid regulatory compliance problems allowing clients to focus on what they love to do!
"See what Sec’s Regulator-Guards can do for your business."
Shavon came to me with the blueprint of what she envisioned. She gave me insp pics and written details to grasp what she wanted to create.
She provided detailed answers for questions so that I could better understand her audience, what she wants to portray and the how the character should look.
Detail 1: What is a "Regulator Guard? This is the role that Sec Outsourcing for their clients. They they keep the regulators off of the clients.
Detail 2: The Look: A Bad Chick + Shavon
What?! Simply put, Shavon is the face and body type for the character combined with attitude, attire and demeanor of Angelina Jole (from Mr & Mrs Smith).
Look: Shavon's face, body type and hair cut | Attire: Black suit ( fitted not tight ) | Pose: Confident, assertive and at the defense
THE SCENE - Here's what it looks like
I grabbed a sheet of paper and made my game plan for the character's scene options.
A. The character in the center and the solid colored silhouettes behind her
B. The character alone with the shadows beneath her feet
TIP: "The Invisible Floor"
Adding a shadow beneath a character gives the perception of an "invisible floor". This prevents the character from appearing to float in a field of white.
To be honest juggling a full time job on second shift did effect my timeline with this project I was commissioned this time. However, I have a very patient and willing client!
When I did set aside the time, it took two concepts drafts and we were able to finalize the design within about a week and a half.
ROUND 1 ... BACK TO THE DRAWING BOARD...
My first draft of the company mascot was not depicting the image she wanted. She mentioned that to looks more like a retail ad which would not allow her to show the strength and assertive image that she wanted the mascot to project. It felt like a 50/50 victory but with further communication we realized we were picturing two different perspectives for the same design although me both had an idea of the finished products should look like
COMMUNICATION: IS SO IMPORTANT. IT'S THE BEST CONVERSATION AND PREVENTS CONFUSION FOR THE DESIGNER AND THE CLIENT.
In this draft I used 3 solid women silhouettes behind the mascot and this was one of the changes she wanted to modify. By including male and female silhouettes it would show the strength of a fully armed team and the diversity of men and women working together.
Secondly she wanted me to change the haircut to have a "messy: look rather than a perfect clean pixie cut.
Here are the images of my first concepts:
ROUND 2 ... VICTORY!
This time around I approached the drawing board with a clear vision and I was confident that this time I would be creating the design that she had in mind.
Here are the images of my final concepts:
Take a look at the subtle differences between the concepts
1. The diverse mixture working together show a stronger, professional team that looks equipped and ready to come at your defense.
2. The hair (if you can't tell look at the variations of the first set and the second set and you will surely notice it) Although a small change it was a necessary change and those details are what were necessary for this character to truly become what Shavon envisioned.
THE FINISHED PRODUCT
In the end I was so proud of the work that I created!
The feeling of accomplishment, quality and a satisfied client all in one is really awesome!
She selected three of the concepts that I presented her and I created a variation of one of them specifically for how she wanted to display.
Thanks for reading,
Keep an out for the next post till then ... go create something...make it happen!